BOOSTING AWARENESS FOR HEALTHY INSTANT NOODLE PRODUCT IN INDONESIA MARKET THROUGH 5AâS FRAMEWORK AS INTEGRATED MARKETING COMMUNICATION STRATEGY (CASE STUDY: PT LEMONILO INDONESIA SEHAT)
The number of Covid cases that occurred in Indonesia began to increase significantly at the end of the 2020 period. This made the Government of Indonesia craft Keputusan Menteri Kesehatan No. HK.01.07/MENKES/328/2020 to regulate how the people respond wisely to the pandemic. Hence, hopefully the peo...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/57797 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |