FACTORS INFLUENCING REPURCHASE INTENTION: A STUDY OF C2CâMARKETPLACE MOBILE APPS IN INDONESIA
The C2C-marketplace has become the most active segment of electronic markets today. The increasing number of smartphone users makes company keep developing mobile apps to reach and maintain the consumers. However, there are two major issues for marketplace mobile apps user, i.e., trust and satisfact...
Saved in:
| Main Author: | |
|---|---|
| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/72326 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |