PROPOSED STRATEGY TO IMPROVE PRODUCT INNOVATION AND SERVICE QUALITY AT PEGIPEGI

Indonesian people's interest in Online Travel Agents (OTA) is relatively high, even though it experienced a decline from 2019 to 2021 due to the pandemic. There are still many people who choose to use an Online Travel Agents (OTA) because it provides convenience and comfort. However in Indonesi...

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Bibliographic Details
Main Author: Nur Amalia, Raisha
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/85879
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Institution: Institut Teknologi Bandung
Language: Indonesia

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