DECISION STRATEGY TO INCREASE THE MARKET SIZE OF EPLC (ENGLISH LANGUAGE PROFICIENCY CENTER)
This study aims to identify the most effective marketing strategies for EPLC (English Proficiency Language Center) to achieve its enrollment target of 1,000 students. Using the Analytical Hierarchy Process (AHP), a comprehensive analysis was conducted based on historical data, stakeholder feedbac...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
| Subjects: | |
| Online Access: | https://digilib.itb.ac.id/gdl/view/87793 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |