Za: A marketing plan for a product innovation
Za is a cosmetic brand designed to support women who desire sophisticated beauty. It also has a skincare line. Za Cosmetics entered the Philippines only in May 2013 and had a launching event last July 2013. As of December 2013, Za Cosmetics has promoted their BB Cream and the Perfect Solution Restor...
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Main Authors: | Bello, Rafael Eloy Arceo, Pantino, Rina Bianca Sipin, Razon, Erickson Aguilar, Tamina, Katrina Isabel Quiambao, Tan, Denice Francine Chua Chiaco |
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Format: | text |
Language: | English |
Published: |
Animo Repository
2013
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Subjects: | |
Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/18540 |
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Institution: | De La Salle University |
Language: | English |
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