An Integrated marketing campaign for J.Cuppacakes
J.Cuppacakes has been in the cupcake industry for more than three (3) years now. It started by joining in weekend markets in Eastwood Mall and night to morning markets in Mercato until it finally put up its first store/kiosk in SM Megamall. Shortly after, it was followed by a branch in Eastwood, and...
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2014
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/4902 |
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| Institution: | De La Salle University |
| Language: | English |