The relationship between intrapersonal factors and consumers' purchase intentions on hedonic products with sustainable packaging: The mediating role of green brand attitude and attachment

In 2017, global plastic pollution surpassed 348 million tons. The growing amount of plastic waste in the environment is attracting more global attention as more consumers are becoming more eco-conscious in their Purchase Intention. The study aims to assess the relationship between Intrapersonal Fact...

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書目詳細資料
Main Authors:	Alloso, Angelica Samantha T., Gonzales, Francess Regina B., Lagman, Angela Joy P., Salangsang, Pomeleigh May G.
格式:	text
語言:	English
出版:	Animo Repository 2022
主題:	Consumer behavior Green products Marketing
在線閱讀:	https://animorepository.dlsu.edu.ph/etdb_dsi/111 https://animorepository.dlsu.edu.ph/context/etdb_dsi/article/1039/viewcontent/The_Relationship_between_Intrapersonal_Factors_and_Consumers_Pur_Redacted.pdf
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!
機構:	De La Salle University
語言:	English

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