Analysis of brand consciousness among the different races in Singapore.
158 p.
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Main Author: | Chia Wye-Chun Adeline, Ho Hui Min, Tan Yee Leen Elaine |
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Other Authors: | Robert A Berg |
Format: | Final Year Project |
Published: |
2014
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/58034 |
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Institution: | Nanyang Technological University |
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