The influence of similarity on likability when using emojis
This study investigates the relationship between the use of emojis and perceived likability of the sender. A 2 (emoji valence: positive vs. negative) x 2 (message valence: positive vs. negative) x 2 (message repetition) mixed experimental design was conducted among participants aged between 21 an...
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Main Authors: | Chai, Glynis Yun Xin, Kan, Shalyn Yi Xian, Tan, Sophia Jia Jia |
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Other Authors: | Edson C. Tandoc Jr |
Format: | Final Year Project |
Language: | English |
Published: |
2019
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/76617 |
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Institution: | Nanyang Technological University |
Language: | English |
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