Amazon: Facing low customer satisfaction in Singapore
This case is set in 2018. The Institute of Service Excellence (ISE) at Singapore Management University conducted surveys in Singapore to measure customer satisfaction across 20 industries comprising more than 100 companies, and released the results as Customer Satisfaction Index of Singapore (CSISG)...
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Main Authors: | ANG, Marcus, CHEN, Yongchang |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2020
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Online Access: | https://ink.library.smu.edu.sg/cases_coll_all/287 https://smu.sharepoint.com/sites/admin/CMP/cases/SMU-19-BATCH%20%5BPDF-Pic%5D/SMU-19-0043%20%5BAmazon%20Customer%20Satisfaction%5D/SMU-19-0043%20%5BAmazon%20Customer%20Satisfaction%5D.pdf |
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Institution: | Singapore Management University |
Language: | English |
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