Service for millenials
Joan Chang of Lloyd’s Inn relates the importance of branding for a younger audience and the changing landscape of service in boutique hospitality.
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2019
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/ises_research/66 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1066&context=ises_research |
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| Institution: | Singapore Management University |
| Language: | English |