We are the champions
From China Mobile to Coal India, state-supported firms are on the march. The authors map out the route from being a national champion to becoming a global brand.
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Main Authors: | KUMAR, Nirmalya, STEENKAMP, Jan-Benedict E. M. |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2013
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/5197 https://ink.library.smu.edu.sg/context/lkcsb_research/article/6196/viewcontent/WeAreChampions_2013_afv.pdf |
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Institution: | Singapore Management University |
Language: | English |
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