The future of private label markets: A global convergence approach
Private-label (PL) shares are characterized by considerable heterogeneity across both countries and categories, not only in their current level, but also in the rate at which they are growing. This creates ambiguity about their remaining growth potential. To offer insights into the likely long-run P...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2023
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/7152 https://ink.library.smu.edu.sg/context/lkcsb_research/article/8151/viewcontent/1_s2.0_S0167811622000568_main.pdf |
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| Institution: | Singapore Management University |
| Language: | English |