PROPOSED SOCIAL MEDIA MARKETING STRATEGY FOR GAINING SALES IN NEW NORMAL ADAPTATION ERA (CASE STUDY: HONG KONG BOULEVARD)
Hong Kong Boulevard is a sub-apparel brand inspired by Asian pop culture's past, present, and future. Bearing the motto "Prescription for Boredom" this unisex sub-apparel label reimagined various disciplines from Asian city pop music albums, 90s movies to retro-futuristic aesthetic...
Saved in:
| Main Author: | |
|---|---|
| Format: | Theses |
| Language: | Indonesia |
| Subjects: | |
| Online Access: | https://digilib.itb.ac.id/gdl/view/53276 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |