An integrated marketing communications campaign for Vita Max Prime Trading Inc - Farm Skin
Driven by the Cosmetics and Skin Care segments, the beauty and personal care market is thriving and one of the fastest growing consumer markets in the Philippines. The main reason for this strong growth is the generational shift with young consumers entering the market. Farmskin is a skincare line i...
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| Format: | text |
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Animo Repository
2020
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/6271 https://animorepository.dlsu.edu.ph/context/etd_masteral/article/13343/viewcontent/Dimaculangan_Natasha_Nicole_11797991Uploaded_Redacted.pdf |
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| Institution: | De La Salle University |