An analysis of consumer behaviour towards branded products
150 p.
Saved in:
Main Author: | Lew Hui Khiaw, Tan Gek Wen, Tham Chang Yong |
---|---|
Other Authors: | Tan Kai Guan, Clement |
Format: | Final Year Project |
Published: |
2014
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/57793 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Nanyang Technological University |
Similar Items
-
Consumer loyalty towards mobile phone brands.
by: Ong, Huichan., et al.
Published: (2008) -
Buyer behaviour of consumers towards broadband services in Singapore
by: Ang, Zhi Yi, et al.
Published: (2008) -
Consumer attitudes and behaviour towards online shopping : exploratory study
by: Kwan, Yen Ling, et al.
Published: (2008) -
Effects of brand name and made-in label on consumers' product evaluation.
by: Lee, Ivy Jin Ying., et al.
Published: (2011) -
Effects of product display and gender on consumer purchase behaviour.
by: Chen, Yanling., et al.
Published: (2008)