Seek Singapore : stop the eye epidemic in kids

• Main Authors: Ong, Evonne Hui Hoon, Lim, Jermaine Zhen Min, Conceicao, Joshua Francis, Tang, Suzanna Farid Shu Ling
• Other Authors: Pamela Tor Das
• Format: Final Year Project
• Language: English
• Published: 2015
• Subjects: DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
• Online Access: http://hdl.handle.net/10356/63354
• Institution: Nanyang Technological University

This paper presents “Seek Singapore: Stop the Eye Epidemic in Kids”, a health communication campaign, initiated by four final year students from the Wee Kim Wee School of Communication and Information at Nanyang Technological University (NTU). Targeted at parents with children below the age of seven...