Managing service quality: Applying utility theory in the prioritization of service attributes
10.1108/02656710310468579
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Main Authors: | Li, Y.N., Tan, K.C., Xie, M. |
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Other Authors: | INDUSTRIAL & SYSTEMS ENGINEERING |
Format: | Article |
Published: |
2014
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Subjects: | |
Online Access: | http://scholarbank.nus.edu.sg/handle/10635/87065 |
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Institution: | National University of Singapore |
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