Market Structure Analysis: Hierarchical Clustering of Products Based on Substitution-in-Use
In this paper, product usage data, employing a substitution-in-use criterion, are analyzed and shown to yield managerially useful product-market structures for financial services. These structures are identified through a form of hierarchical clustering which is different from traditional clustering...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
1981
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/4136 https://ink.library.smu.edu.sg/context/lkcsb_research/article/5134/viewcontent/Market_Structure_Analysis_Hierarchical_Clustering_of_Products_Based_on_Substitution__in_Use.pdf |
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| Institution: | Singapore Management University |
| Language: | English |