Evaluating electronic market designs: The effects of competitive arousal and social facilitation on electronic group buying
This article presents an evaluation approach foralternative electronic market designs and examines theimpact of competitive arousal under time pressure onmarket performance in a group-buying setting. Drawingon theory from economics, decision theory, andinformation systems, we present a competitive a...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2014
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/sis_research/3940 https://ink.library.smu.edu.sg/context/sis_research/article/4942/viewcontent/The_Effects_of_Competitive_Arousal_and_Social_Facilitation_on_Electronic_Group_Buying.pdf |
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| Institution: | Singapore Management University |
| Language: | English |