DIGITAL MARKETING STRATEGY FOR WRAP IT BEES WRAP TO INCREASE BRAND AWARENESS
More than 73% of Indonesian citizens are ready to change their habits and use eco-friendly products. One of the eco-friendly products that can be used for Indonesian citizens is a reusable food wrapper. But based on the survey, only 5% of them are aware of it. Digital marketing can be a solution and...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/68511 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |