PROPOSED MARKETING STRATEGIES TO INCREASE SALES OF CARACAL COFFEE ROASTERS
Coffee is becoming one of the most wanted commodities in the world. Per December 2022, World coffee exports amounted to 10.88 million bags annually. Indonesia is one of the most diverse coffee origins in the world, producing both arabica and robusta coffee and being fifth-ranked on global export...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/75967 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |