PERANCANGAN OMNICHANNEL MARKETING BERDASARKAN CUSTOMER JOURNEY MAP EKSISTING PADA UMKM CISEATTO
Ciseatto is an SME (Small and Medium Enterprise) operating in the food and beverage sector, focusing on providing catering services with free delivery according to terms and conditions in Bandung. The catering services offered include daily and event catering. This research will focus on daily ca...
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| Main Author: | |
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/83795 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |