An integrated marketing communications campaign for snok

The consumer food service industry in the Philippines continues to grow. Therefore, the purchasing power of the consumers is also increasing especially in their food and beverage selections. Business owners and aspiring entrepreneurs are taking this advantage to put up their food business despite th...

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Bibliographic Details
Main Author: Tumesa, Anna Clariza M.
Format: text
Language:English
Published: Animo Repository 2017
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/5311
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Institution: De La Salle University
Language: English

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