Improving sales performance through the institutionalization of a sales training program
Company A and Company B are sister companies whose primary activity is to sub-license broadcast rights of Pay TV channels to Cable TV and Direct-To-Home Operators in the Philippines. The focus of this Integrative Action Research was on improving the performance of the Account Executives for both com...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2016
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/5412 |
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| Institution: | De La Salle University |
| Language: | English |