An integrated marketing communications campaign for the American Chamber of Commerce of the Philippines
This study and campaign intends to propose an Integrated Marketing Campaign for The American Chamber of Commerce of the Philippines (AmCham). This trade association exists to deliver membership service and support to its members in promoting business and helping them reach their company objectives a...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2016
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/7169 |
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| Institution: | De La Salle University |
| Language: | English |