Effects of fancy job titles on an indvidual's perception of the job.

• Main Authors: Goh, Rebecca Hui En., Lee, Elin Hui Ming., Poh, Yong Ling.
• Other Authors: Templer, Klaus-Jurgen
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::Management::Personnel management
• Online Access: http://hdl.handle.net/10356/10282
• Institution: Nanyang Technological University

This is a study on whether different job titles will affect a job-seeker's perceptions on how attractive and prestigious the job is, or make a job-seeker more inclined to apply for the job. Focusing on the sales industry, we found that fancy job titles made the job seem more prestigious.