Exploratory study on gender differences with regards to radio listening.

• Main Authors: Chng, Shanying., Tan, Geraldine Pei Jing., Wong, Bi Xia.
• Other Authors: Low, Peter Issac Siow Siam
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::Marketing::Consumer behavior
• Online Access: http://hdl.handle.net/10356/9285
• Institution: Nanyang Technological University

To gain greater insight into the lifestyle habits of Singaporeans with regards to English Radio Listening in Singapore.