STRATEGIC PLANNING FOR CUSTOMER EXPERIENCE USING PREDICTIVE ANALYSIS BASED ON CUSTOMER JOURNEY OF INDIHOME PT TELKOM INDONESIA – TR3

Telkom Indonesia as one of the biggest telecommunication companies in Indonesia has several main products in broadband services. One of their main products is IndiHome. Indonesia Digital HOME (abbreviated as IndiHome) is a service product from PT Telekomunikasi Indonesia in the form of communication...

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Bibliographic Details
Main Author: Asri Achmad, Shandy
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/46418
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Institution: Institut Teknologi Bandung
Language: Indonesia

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