HOW THE ONLINE CUSTOMER REVIEW RELATES TO THE CUSTOMER EXPERIENCE IN BUYING THE BRAND
In this current globalization era, internet usage and users are increasing rapidly. All age level, from children to adults are using internet to obtain information. The information searched is various, including the information about a product that they desire to purchase. Currently, many conventi...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/49580 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |