PROPOSED ACQUISITION AND CUSTOMER MANAGEMENT STRATEGY FOR TITIKTEMU.CO.ID AS AN ONLINE CONSULTATION MARKETPLACE PLATFORM IN INDONESIA

PROPOSED ACQUISITION AND CUSTOMER MANAGEMENT STRATEGY FOR TITIKTEMU.CO.ID AS AN ONLINE CONSULTATION MARKETPLACE PLATFORM IN INDONESIA

Ninety-four point four percent of the millennial generation in Indonesia is connected to the internet (IDN Research Institute, 2019). Millennials are well-adapted technology users in their daily lives, values, life experiences, motivations, and purchasing behavior in general (Moreno, Lafuente, Carre...

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Bibliographic Details
Main Author:	Humaerah, Aisyah
Format:	Theses
Language:	Indonesia
Subjects:	Manajemen umum
Online Access:	https://digilib.itb.ac.id/gdl/view/57710
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Institut Teknologi Bandung
Language:	Indonesia

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