PROPOSED B2B MARKETING ENHANCEMENT STRATEGY USING ARTIFICIAL INTELLIGENCE-BASED CUSTOMER RELATIONSHIP MANAGEMENT (CRM) FOR INDONESIA STOCK EXCHANGE

PROPOSED B2B MARKETING ENHANCEMENT STRATEGY USING ARTIFICIAL INTELLIGENCE-BASED CUSTOMER RELATIONSHIP MANAGEMENT (CRM) FOR INDONESIA STOCK EXCHANGE

The capital market industry is one of the most data-driven sectors of the economy. Investors now rely on financial market data to help them choose wise investments, and financial market data has never been more valuable. In 2019, The Indonesia Stock Exchange (IDX) formed the Data Service division...

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Bibliographic Details
Main Author:	Budi Subagja, Ananda
Format:	Theses
Language:	Indonesia
Subjects:	Manajemen umum
Online Access:	https://digilib.itb.ac.id/gdl/view/68458
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Institut Teknologi Bandung
Language:	Indonesia

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