ANALYSIS OF SERVICE QUALITY ATTRIBUTES TOWARDS CUSTOMER REPURCHASE INTENTION IN CREATIVE WORKSHOPS
EksplorAksi, in the competitive event industry, is confronted with the crucial task of enhancing service quality. Analysis of participant feedback reveals a decline in overall customer perception with EksplorAksi's current service quality, indicated by lower ratings, negative reviews, and reduc...
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Main Author: | Ahdiani, Luthfia |
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/77357 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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