PROPOSED MARKETING STRATEGY FOR INCREASING SALES OF PT. PANCI BERSAMA
In the first quarter of 2020, Indonesia's economic conditions reflect a 4.54% increase in household consumption spending over the previous year. This situation is caused by rising public demand for daily domestic appliances. Because of this tendency, home appliance firms are now facing rivalry,...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/79852 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |