A study of advertising value and hotel advertising on the Internet.
The Internet has attracted enormous attention in recent years. Due to its global nature, the Internet is able to capture a wide network of users. It has become an increasingly important communication tool to facilitate the exchange of information among individuals and business organisations worldwi...
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Main Authors: | Chua, Bee Yan., Chua, Mui Yan., Lim, Soh Hing. |
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Other Authors: | Tan, Sen Suan |
Format: | Final Year Project |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/10943 |
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Institution: | Nanyang Technological University |
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