Assessing reseller performance from the perspective of the supplier
The objective of the authors' study was to develop a reliable and valid scale to assess reseller performance from the perspective of the supplier. To specify the domain of reseller performance, four different conceptualizations of organizational effectiveness were explored, leading to the ident...
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
1992
|
| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/5178 https://ink.library.smu.edu.sg/context/lkcsb_research/article/6177/viewcontent/AssessingResellerPerformanceSupplier_1992_pv.pdf |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Singapore Management University |
| Language: | English |
