Investigating web-based recruitment sources: Employee testimonials vs word-of-mouse
Although the internet has dramatically changed recruitment practices, many web-based recruitment sources have not yet been investigated. The present study examines the effects of web-based employee testimonials and web-based word-of-mouth (i.e., 'word-of-mouse') on organizational attractio...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2007
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/5683 https://ink.library.smu.edu.sg/context/lkcsb_research/article/6682/viewcontent/Investigate_web_based_recruitment_sv.pdf |
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| Institution: | Singapore Management University |
| Language: | English |