BUILDING AN EFFECTIVE BRANDING STRATEGY: A STUDY CASE OF RAIMENT_ID
Since the civilized era, branding has played a very important role in business activities which when people recognize the brand, they have a perceived perception of the object. Seems simple and practical, many people mistakenly think that brand-building is an easy thing to do and therefore many busi...
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Main Author: | Namas Iskandar, Marcellinus |
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/57980 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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