Improving the account record management of a customer success management team: An insider action research
Effective account records management is vital to the success of customer success managers (CSMs) in software companies. It enables better customer service, proactive issue resolution, collaboration, and data-driven decision-making. This study contributes to the knowledge base on the relevance of kno...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2023
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etdm_manorg/160 https://animorepository.dlsu.edu.ph/context/etdm_manorg/article/1185/viewcontent/Improving_the_account_record2_management_of_a_customer_success_man_Redacted.pdf |
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| Institution: | De La Salle University |
| Language: | English |