Models in Advertising and Products' Country of Origin Effects on Attitudes and Intention

Saved in:
Bibliographic Details
Main Authors: TAN, Chin Tiong, Tsui, W
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 1985
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/206
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Singapore Management University
Language: English

Similar Items