An Integrated marketing communications campaign for Cable Car Bar & Restaurant, Tomas Morato Avenue
The Philippines Consumer Foodservice Industry is steadily growing due to the increase in remittance of Overseas Filipino Workers (OFW) and the disposable income of consumers. More and more Filipinos are dining out due to their busy schedule, and even some OFWs are actively investing for franchises o...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2013
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/4912 |
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| Institution: | De La Salle University |
| Language: | English |