An integrated marketing communications campaign for Independent Play

Independent Play is a concert production company that aims to promote local and international independent music. Apart from this, Independent Play also conducts band management workshops for independent musicians in Metro Manila. For this campaign, the researcher will be focusing on the band managem...

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Bibliographic Details
Main Author: Manglicmot, Gino Paulo A.
Format: text
Language:English
Published: Animo Repository 2020
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Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/6249
https://animorepository.dlsu.edu.ph/context/etd_masteral/article/13317/viewcontent/Manglicmot_Gino_Paulo_11790814_1Edited.pdf
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Institution: De La Salle University
Language: English

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