Integrative action research paper on creating company branding direction and guidelines for Healthy Hogs Brand Central
This insider action research is aimed at increasing brand awareness in a start-up business by improving brand identity, brand resonance, and consumer engagement and following. In the completed cycles, the marketing team created company branding direction and guidelines to improve the consistency and...
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| Main Author: | |
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| Format: | text |
| Language: | English |
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Animo Repository
2021
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etdm_manorg/41 https://animorepository.dlsu.edu.ph/context/etdm_manorg/article/1062/viewcontent/ancla_Redacted.pdf |
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| Institution: | De La Salle University |
| Language: | English |