Thinking global acting local on social media
Today's communication landscape is continuously undergoing radical changes that defy geographical borders, cultural differences and standard time zones. Digital tools empowered a new breed of global audience. Social media is shaping the way "glocalization" in communications must be do...
Saved in:
Main Author: | Leoncio, Ireene C. |
---|---|
Format: | text |
Published: |
Animo Repository
2012
|
Subjects: | |
Online Access: | https://animorepository.dlsu.edu.ph/faculty_research/6837 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | De La Salle University |
Similar Items
-
Using the design thinking process in analyzing the social media selling practices of life insurance agents in Metro Manila
by: Odigie, Inen Elizele D.
Published: (2019) -
Utilizing social media marketing in a traditional MSME: An insider action research
by: Disu, Kristel Joy A.
Published: (2022) -
Integrative action research on using social media marketing to increase the number of enrollees and integrating the enrollment system on the website to improve the enrollment system of Rainbow Joy Learning Center, Inc.
by: Teodoro, Lanz Angela D.
Published: (2022) -
A comparative study on advertising effectiveness between digital and traditional media on local cosmetic brands
by: Magora, Maria Ysabel Adrienne Quejano
Published: (2020) -
Sustainable Filipinas: A study of how social media can be used as a platform for creating awareness and engaging its audience
by: Arre, Trixie, et al.
Published: (2016)