Operationalizing crisis communication from within: Toward the Crisis Organizational Communication framework in the social mediated environment

• Main Authors: TAN, Kevin Kok-Yew, PANG, A.
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2020
• Subjects: Business and Corporate Communications; Social Media
• Online Access: https://ink.library.smu.edu.sg/lkcsb_research/6618
• Institution: Singapore Management University

The pervasive social media use during crises reinforces the necessity to re-examine organisational engagements, particularly to internal stakeholders who can step forward as organisational representatives in times of crises. Existing crisis research on social media use have mostly targeted external...