Social acceptance vital to success of novel food technologies

Social acceptance vital to success of novel food technologies

In a joint commentary, SMU Associate Professor of Communication Management (Practice) Mark Chong and Andrew Powell , CEO of Asia BioBusiness Pte Ltd, discussed how social acceptance is vital to the success of novel food technologies. They also explained how companies should be guided by the science...

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書目詳細資料
主要作者:	CHONG, Mark
格式:	text
語言:	English
出版:	Institutional Knowledge at Singapore Management University 2023
主題:	Advertising and Promotion Management Agribusiness Business and Corporate Communications
在線閱讀:	https://ink.library.smu.edu.sg/lkcsb_research/7416 https://ink.library.smu.edu.sg/context/lkcsb_research/article/8415/viewcontent/20210507_BT_Opinion_21_18x38_D.pdf
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