THE INFLUENCE OF ECO-LABELLING TO SKINCARE PURCHASE INTENTION

Over the past years, environmental concern has become a crucial issue in society. This concern promotes the rise of the green movement that aims to prevent further damage to the environment. Along with the rise of the movement, the method on how to answer it also developed, one of which is ecolabel....

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Bibliographic Details
Main Author: Hilmi Hadi, M.
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/64486
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Institution: Institut Teknologi Bandung
Language: Indonesia

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