IDENTIFYING FACTORS THAT AFFECT THE INTENTION OF CONSUMERS TO PURCHASE PLANT-BASED MEAT
Plant-based meat consumption has increased significantly in developing countries over the last few decades. Many factors influence meat consumption, including animal welfare, reducing environmental damage, food waste, lifestyle changes, health benefits, and land changes. As a result, meat consumptio...
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Main Author: | Aurelia Garnida, Syifa |
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/66703 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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