The Relationship between Service Quality and Customer Satisfaction – a Case of a Commercial Bank in Vietnam
Service quality and its relationship with customer satisfaction have received considerable academic and businesses attention in recent years. But the nature of the exact association between these two constructs is not well-explained in the literature. This study used SERVPERF model as proposed by Cr...
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| Main Authors: | , |
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| Other Authors: | |
| Format: | Article |
| Language: | English |
| Published: |
Đại học Kinh tế
2016
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| Subjects: | |
| Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/14233 |
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| Institution: | Vietnam National University, Hanoi |
| Language: | English |