An integrated marketing communications campaign for GNC Live Well
The sports nutrition industry has been growing every year due to the increase of consumers health conscious. Sports nutrition products is used for Gym goers, both professionals and non-professionals. General Nutrition Center, GNC (Philippines), the subject of this paper, has the largest network with...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2013
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/4908 |
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| Institution: | De La Salle University |
| Language: | English |